News

Open platform Playzido, part of global content creator and distributor, Endemol Shine Group, today announced a distribution deal with innovative gaming solutions supplier, Bede Gaming.

The partnership will see Playzido’s catalogue of branded and premium slots from a selection of first-class game studios, including Endemol Shine Gaming, added to Bede’s flagship gaming platform, HUB, and its aggregation platform, PLAY. The deal, which includes a suite of Deal or No Deal titles, will allow Playzido’s full portfolio and innovative platform functionality to be made available to Bede’s customers.

Newly formed company Playzido recently launched with its first Operator earlier this month. Today’s announcement marks the latest in a series of upcoming launches for the platform.

Stuart Banks, MD, Playzido said, “We’re delighted to announce this deal as we’re great admirers of Bede. Ultimately we share the same ambition of delivering excellent products that address the real needs of operators. This deal comes at an incredibly exciting time for Playzido as we look to make a major impact through a number of significant partnerships lined up over the coming months.” 

Ross Haselhurst, Commercial Director, Bede said, “We welcome Playzido and its game suppliers to our platform. The calibre of the games on the Playzido platform, coupled with some really exciting functionality is a powerful mix that we know will land well with our operators. We look forward to a great partnership moving forward.”  

Playzido is a new B2B games platform which supplies a remote gaming server to real money and social gaming operators. The open platform utilises a bespoke version of Black Cow Technology’s cutting-edge OGA software and works closely with, key development partner, Ingenuity Gaming on game development. Playzido features a selection of premium games from their flagship game provider, Endemol Shine Gaming, in addition to selected content from other suppliers. It also delivers a selection of innovative marketing features, empowering operators to market to their customers in new and exciting ways.

Bede Gaming provides pioneering operators with innovative solutions to achieve significant digital ambitions. Processing hundreds of millions of transactions per month, Bede’s gambling platforms power some of the market’s biggest brands. Their clients include publicly listed and private gambling companies across Europe, as well as leading lotteries in Europe and North America.

Further information:

Rachel.Hassall@endemolshine.com

T: +44 (0) 208 222 4512

M: +44 (0) 7970 606 803