News

B2B games platform Playzido today announced a new partnership with leading operator LeoVegas Gaming Group for the distribution of it’s games to the group's brands in the UK.

The partnership will see LeoVegas Gaming Group immediately launch a number of games across their twelve B2C brands, that include the popular sites Bet UK, Pink Casino and 21.co.uk. Included in the portfolio of games are Endemol Shine Gaming’s Deal or No Deal titles and Oliver Twist.

 All games delivered via the Playzido platform will benefit from Playzido’s innovative marketing features such as the Free Spins Factory functionality, allowing them to promote the Playzido games to their customers in new and exciting ways. 

 Stuart Banks, MD, Playzido said, “It’s fantastic to get our games live across the LeoVegas Gaming Group´s sites. With our Deal or No Deal suite of games, we have a brand that has enjoyed sustained success in the gaming market for over a decade and we’re confident that they will perform well on their different brands alongside our broader portfolio.”

 Irena Busic, Communications Director, LeoVegas Group said, “It’s really exciting for us to be able to offer the Playzido games to our customers. We’re always on the lookout for the best games in the market and it’s clear that Playzido games should take a deserved place in our game mix. The quantity and quality of games in their future roadmap definitely makes them one-to-watch.”

 About Playzido:

 Playzido is a new B2B games platform which supplies a remote gaming server to real money and social gaming operators. The open platform utilises a bespoke version of Black Cow Technology’s cutting-edge OGA software and works closely with, key development partner, Ingenuity Gaming on game development. Playzido features a selection of premium games from their flagship game provider, Endemol Shine Gaming, in addition to content from cherry-picked suppliers. It also delivers a selection of innovative marketing features, empowering operators to market to their customers in new and exciting ways.

About the LeoVegas mobile gaming group:

LeoVegas’ passion is “Leading the way into the mobile future”. LeoVegas is the premier GameTech company and is at the forefront of using state-of-the-art technology for mobile gaming. A large part of this success can be credited to an extreme product and technology focus coupled with effective and data-driven marketing. Technology development is conducted in Sweden, while operations are based in Malta. LeoVegas offers casino, live casino and sports betting, and operates two global and scalable brands – Rocket X and Royal Panda – as well as a number of local brands in the UK. The company’s shares are listed on Nasdaq Stockholm. For more about LeoVegas, visit www.leovegasgroup.com

Further information

Rachel.Hassall@endemolshine.com

T: +44 (0) 208 222 4512

M: +44 (0) 7970 606 803